Identity Account Application


Get a same day Cash Loan of up to R150 000 - Apply now

Fill out our easy application form now and experience the speed of Same Day Credit.

Your security is our top priority. Rest assured that your personal information is encrypted and handled with the utmost care. Our secure, state-of-the-art technology protects your data from unauthorized access. We adhere to strict industry standards to ensure a safe and confidential lending experience for you. Your financial well-being is our commitment.


Apply for an Identity Account Online, Via SMS or In-store. Shop the latest fashion over 6 months (interest free) or over 12 months (interest bearing). Apply for an Identity account online by going to http://www.identity.co.za/open-an-account.

To apply using SMS, you need to SMS your initials, surname and ID number to 49706 (standard SMS rates).



If you are self-employed, you will have to collect and complete a proof of income form in-store with your original ID book, to qualify for an account.

Identity Account Payment Options

  • Online
  • Cash or card in stores
  • Net banking or debit card
  • ATM/ electronic medium
  • Easy pay.

Identity Account Requirements

  • Your Name
  • Surname
  • Conatct Detais
  • Payslip
  • South African ID number
  • Email address
  • Financial Information – Your income and expenditure